Capita – Takeover
Stay Bad Ass with the Defenders of Awesome.
Capita called the other day. Said they needed to maintain the brand image and that the ad I had done with their Pres several years ago while he was riding with Rossignol really wasn't in line with the brand they had forged. First off, it was great to get a call. Second, the ad I had done was coming up in the #1 spot thanks to SEO and clearly not doing anything to promote Capita. So I told them I'd be happy to pull the ad and thought it would be great to give them a nod here. My boys Jake and Zack have been huge fans of the brand for years and the boards they put out are second to none.
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